1. Conduct qualitative market research Every marketing campaign, regardless of scale, should always be based on the target market. As a marketer, you come up with strategies to bridge the gap between your consumers and your brand. Communication should always be...
optimizing your website
3 Steps to Successful Keyword Optimization
Step 1: Determine which keywords to focus on Optimizing your website for search engines relies heavily on the keywords you choose. There is no perfect way to choosing the right keywords because the keywords you will optimize for depends on both your target market and...