PPClick The better known between the two PPCs, pay per click is an online advertising tool geared towards increasing website visitors. Advertisers are charged an agreed rate for every user click. Pay per click ads appear next to search results. The ads are matched to...
online advertising
PPC Keyword Tips: Convert Clicks to Sales
Pay per click (PPC) is a common online marketing tool. Online advertisers bid for the keywords they want and their PPC ad appears next to the top searches that correspond to their keywords. Advertisers are charged depending on how many users click the ad. The good,...
3 Tips to Increase Readability of Your Website Content
Your target market surf the Internet to quickly find information they need. Remember that your website functions primarily as an advertisement. With the pervasiveness of media, expect your target market to be doing a lot of things while surfing online. Multiple...