marketing campaign

Online Direct Marketing for Beginners

Online direct marketing is a highly targeted and measurable process. With direct marketing, you can immediately identify correlations between separate marketing efforts and your bottom line. Because direct marketing is highly targeted communications, you can save...

Internet Marketing: 5 SEO Success Tips

Search engine optimization (SEO) is the backbone of your Internet marketing campaign. The right set of keywords is integral to the success of your SEO efforts. However, your closest competitors could be optimizing for the same keywords as you are. Below are 5 tips to...