PPClick The better known between the two PPCs, pay per click is an online advertising tool geared towards increasing website visitors. Advertisers are charged an agreed rate for every user click. Pay per click ads appear next to search results. The ads are matched to...
Keywords
PPC Keyword Tips: Convert Clicks to Sales
Pay per click (PPC) is a common online marketing tool. Online advertisers bid for the keywords they want and their PPC ad appears next to the top searches that correspond to their keywords. Advertisers are charged depending on how many users click the ad. The good,...
Is Your SEM Consultant the Best One for You?
1. He must know your business like it’s his own One must know the problem to be able to give successful solutions. Your SEM consultant must show genuine interest in all aspects of your business, even those that “don’t have anything...
How Writing for SEO Can Help Your Online Business
1. Writing for SEO naturally creates niche keyword presence in your site Writing with an SEO objective in mind gives structure to your many brilliant Internet marketing ideas. Your desire to improve your website’s ranking naturally drives you...
How to Pick Successful AdWords
Successfully rolling out your AdWords campaign requires more than the number of placements that you can own. In fact, having your AdWords appear frequently but randomly can do you more harm than good. Pay-per-click ads charge per click—it doesn’t matter...
How to Own the Right Keywords
1. Do qualitative market researches Qualitative market researches do a better job of engaging the respondents. As opposed to quantitative researches, the qualitative method does not present respondents with a predetermined set of answers to choose...