internet marketers

Dos and Don’ts of Email Marketing

An effective email marketing campaign seeks to persuade potential consumers to buy and current ones to return. Hence, building an email list is an important step in creating a client base. You must also be able to earn your subscriber’s trust. Don't flood him or her...

4 Tips for Targeted Google AdWords

Pay per click ads like Google AdWords help marketers save a lot of money. You only pay for every click that people make on your ad. On the other hand, this could be costly if not done right—you could end up paying for clicks that are irrelevant to your product. To...