You main objective for setting up a blog is most likely to attract the specific type of readers that you want to have. Beyond this primary objective, there are other goals that the best bloggers all strive to achieve. These 5 blogging goals all require you to keep the...
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The Marketing Benefits of Social Bookmarking
Social bookmarking websites are rapidly making their way to the online marketer’s list of priority channels to tap. When used well, social bookmarking can increase your website’s traffic, which can translate to actual sales. Social bookmarking websites...
PPC vs. PPC: The Difference Between Click and Call
PPClick The better known between the two PPCs, pay per click is an online advertising tool geared towards increasing website visitors. Advertisers are charged an agreed rate for every user click. Pay per click ads appear next to search results. The ads are matched to...
How to Get Traffic from Social Bookmarking Sites
Social bookmarking sites allow people to share web pages with their network. Generally, each user registers, creates his profile, and builds a list of links to web pages that he thinks is entertaining, informative, or interesting in some way. The social aspect comes...
How a Blog Can Help Your Business
Businesses are beginning to realize that a website isn’t enough to make a powerful online presence. Marketers have started to include blogging as a vital part of their online marketing mix. There are still some businesses out there that aren’t clear on how...
5 Steps to Conquer Google AdWords
1. Conduct qualitative market research Every marketing campaign, regardless of scale, should always be based on the target market. As a marketer, you come up with strategies to bridge the gap between your consumers and your brand. Communication should always be...
Quick Guide to Getting Backlinks from Do Follow Blogs
By now you will have realised that getting a good amount of backlinks from other web sites is key to increasing your own web sites rankings. One great way is getting backlinks from blogs that "dofollow", specifically .edu and .gov blogs. The basics are simple and this...
If Copy is King then Content is the Castle
This post has been contributed by Michel Fortin and all credit goes to him. I just thought that it was so good that I needed to put it on my site for my readers. The original title is... "Want a Sticky Site? Forget Content!" An interesting debate is raging among copy...
How to Write Your Own Relevant Content
Successful online advertising campaigns rely heavily on relevant content. No matter how many websites are linked to you, your market won’t bother remembering you if you don’t matter to them. Although you can always edit your content, first impressions are difficult to...